Tag Archives: videos

Is PPC More Important to a New Site Than SEO?

In a recent article , we looked at a debate over what is better between search engine optimization and pay-per-click. Of course both should be used typically, but on a recent panel at SES Chicago, participants were asked to pick a side to highlight the benefits of each compared to the other. It made for some pretty interesting conversation. Both SEO Continue reading

Posted in Business, Pay-Per-Click | Tagged Business, consensus, control, directions, hard time, michael gray, notions, optimization, organic-search, people, ppc, thoughts, videos | Leave a comment

Real-Time Search and Analytics for Tweeted Videos

TwitVid has announced the launch of its own real-time video search and video analytics features, as well as virtual gifting. In case you are not familiar with TwitVid, it is a service commonly used by Twitterers for uploading videos that can be viewed from Twitter. The real-time search feature is pretty much what it sounds like. It aggregates all TwitVid, as well as YouTube video links that are currently being shared on Twitter. According to TwitVid, the proprietary real-time ranking algorithm then ranks the videos based on their relevancy to the search term, current popularity and buzz on Twitter, as well as by their freshness, with the newest videos ranking highest. The analytics tool lets users track tweeted videos by day, week, month, or total number. Users can see how many times videos were viewed, as well as the locations of clicks and the top people linking others to the videos. "The social web is constantly changing, and there is a growing demand for new tools that help to enrich the Twitter video experience by letting you share in a smarter way," says Mo Adham, Co-Founder of TwitVid.com. "Now, for the first time, Twitter video users can evaluate the success of their videos based on the information our analytics tool gathers about the performance of their TwitVids around the web. This is incredibly valuable for musicians, celebrities, publicists, marketers, bloggers, and others as a way to evaluate the success of their online video campaigns." The Virtual Gift feature lets users give each other gifts, simply as another form of engaging with one another. This is not unlike features offered on other social networks. TwitVid's video-stats and gifts are up and running, but the search feature won't be available until Wednesday. Related Articles: > TwitVid Delivers First Twitter Video Upload App for Blackberry > Twitter Search Far From Perfect > TweetMeme Bringing Analytics to the Retweet Table Continue reading

Posted in Business, Pay-Per-Click | Tagged number users, online, retweet-table, review and story, social web, success, video experience, video users, videos, well-as-virtual | Leave a comment

LinkedIn Launches Faceted Search Feature

LinkedIn has launched a new addition to its People Search Experience. It's called "Faceted Search". Faceted search allows you to search for a person and narrow that search down by specific "facets" as you go along, in order to quickly find the most relevant profiles possible. Users are presented with categories under the following facets as they search: current company, past company, location, relationship, industry, school, and profile language. The following clip nicely sums up how it works: "The filters are generated in real time for every query by parsing all matching results and extracting the most important attributes," explains LinkedIn's Esteban Kozak. "We then present those to you in an intuitive interface that lets you select one or multiple filters per facet. You can refine, expand or stumble upon insightful information by simply clicking on the search options that matter to you." Kozak says that Faceted Search improves precision, increases efficiency, and reduces the need for complex queries. "It significantly reduces the need for complex Boolean queries," he says. "This was a particular need we heard from many of our power users." LinkedIn gave its entire search interface an overhaul earlier this year, and has recently made significant design changes . A couple months ago, the company announced that it had surpassed the 50 million-user milestone. Continue reading

Posted in Business, Pay-Per-Click | Tagged 50 million, attributes, facet, facets, milestone, people, power, power users, related articles, search, search experience, social-networks, videos | Leave a comment

Lime Wire’s Plans for Working with the Music Industry

Earlier this year, we spoke with Lime Wire CEO George Searle about the music industry and the company's future, as it offers one of the most widely used file sharing services. Now we have engaged in a Q&A with Zeeshan Zaidi, who came to Lime Wire as the company's Head of Global in July, with a background as a record label executive, a musician, and a lawyer. WebProNews: We're told the LimeWire software has been translated into Arabic and will soon be translated into Persian, while the software and website are translated into a total of 23 languages. How are languages chosen and what does this means for the global peer to peer community? Continue reading

Posted in Business, Pay-Per-Click | Tagged 50 million, amp, Business, languages, limewire, middle-east, network, north africa, plans, searle, time, torrent, user, videos | Leave a comment

Online Video Viewing Continues To Boom

DVR and online video continue to show considerable growth in the U.S., up 21.1% and 34.9 percent respectively, in time spent in the third quarter of 2009, according Nielsen's latest Three Screen Report. In Q3, the average American watched 31 hours of TV per week, with 31 minutes spending playback mode with their DVR. In addition, each week the average consumer spent 4 hours on the Internet and 22 minutes watching online video. The average consumer spent 3 minutes watching mobile video each week. "Americans today have an insatiable appetite for not only content, but also choice," says Nic Covey, director of cross-platform insights at Nielsen . "Across all age groups, we see consumers adding the Internet and mobile devices to their media diet - consuming media anytime and anywhere possible." Online video viewing is also on the rise, with Internet users watching 53 more minutes of video online in Q3 compared to the previous year. Time spent among overall mobile video viewers remains consistent, with teens reporting the most time spent on average watching mobile, at just over 7 hours per month. Older mobile video users age 45-54 reported viewing 3 hours on their mobile phones each month. Social networks are becoming a popular source for online video. Time spent viewing video on social networking sites increased 98 percent from October 2008 to October 2009. Older demographics are also helping to drive the growth in video consumption with in social media. The 35 to 49 year old segment increased their viewership time by 37 percent and those over 65 increased their viewership 47 percent year-over-year. Mobile video viewing continues to grow, with 15.7 million Americans viewing video on their mobile phone in Q3, an increase of 53 percent over last year. Continue reading

Posted in Business, Pay-Per-Click | Tagged average, cross platform, insatiable appetite, mobile, mobile devices, nielsen, online-video, review and story, video, video time, videos, viewership, viewing-sees | Leave a comment

Google Stresses Speed Yet Again with New Tool

Google has launched a new extension for its Chrome browser, which lets developers identify performance problems with their web apps. This may be an increasingly important issue if Google starts counting speed as a ranking factor in search results. The tool is called Speed Tracer , and it uses a "sluggishness graph" combined with other metrics to help pinpoint the problems that are slowing web apps down. Engineering Director Bruce Johnson explains : In the spirit of clean, simple design, developers need only look at the Y-Axis of their application's Sluggishness Graph to see how they're doing: Continue reading

Posted in Business, Pay-Per-Click | Tagged campfire, director-bruce, google web, metrics, performance, performance feature, ranking-factor, registers, speed, tool, videos, web apps | Leave a comment

The Future Of Online PR

In the olden days, PR professionals might have gotten an hour or more of face time in which to sweet talk someone over a meal. Continue reading

Posted in Business, Pay-Per-Click | Tagged face time, media tools, people, press-release, public-relations, t amp, telling your story, tv networks, videos, weintraub | Leave a comment