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We knew Twitter lists were going to be big for Twitter. We knew they were going to greatly increase the usefulness of the service, and for many, even the enjoyment. What we didn't know, however, was that right out of the box, we would see so many different uses for them, providing a window to the potential that they really do hold not only for Twitter itself, but for any business or individual who uses it. Let's look at a few of those ways that Twitter lists are being used. Tell us how you are using Twitter lists . 1. Organization and Noise Reduction When Twitter first made the announcement that the Lists feature was coming, my first thoughts were about how great that would be to organize the Twitter stream. It has worked out as such. It's a great way to separate the people you follow into groups. For example, if I want to keep marketers, news organizations, sports stars, musicians, and my actual real-life friends all separate from one another, I can do that. It's a great way to reduce the "noise" that has commonly been associated with Twitter. You can look at a custom-made list and simply get tweets related to a certain category. It's very much like organizing a feed reader into different folders. Continue reading →