Tag Archives: optimization

Is PPC More Important to a New Site Than SEO?

In a recent article , we looked at a debate over what is better between search engine optimization and pay-per-click. Of course both should be used typically, but on a recent panel at SES Chicago, participants were asked to pick a side to highlight the benefits of each compared to the other. It made for some pretty interesting conversation. Both SEO Continue reading

Posted in Business, Pay-Per-Click | Tagged Business, consensus, control, directions, hard time, michael gray, notions, optimization, organic-search, people, ppc, thoughts, videos | Leave a comment