Tag Archives: game

Part of managing your online reputation involves your strategy for handling the negative commentary that you acquire. If you write articles on the Internet, use Facebook, Twitter, or other social media outlets, or simply have a prodcut that people talk about, there is a very good chance you will encounter comments somewhere on the web that are less than favorable. That's just the nature of the game. Some people choose to go on the defensive and immediately get caught up in a so-called "flame war." Others just ignore them. You may do a mixture of the two. The right call really depends on the nature of the comment and its potential impact on your brand or product. Negative commentary has been discussed throughout the industry a lot lately. It was a common theme at the recent BlogWorld Expo . Rebecca Kelley, Director of Social Media for 10e20, has written a humorous post on the subject for Jeremy Schoemaker's ShoeMoney blog. "The fact of the matter is that the Internet is like a great big public bathroom stall," she says. Continue reading →