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Tag Archives: design
Google Tool Shows Where the Eyeballs Go on Your Site
Google has launched a new Google Labs experiment called Browser Size, which is a tool aimed at helping webmasters see how others view their site. Google's official description of the tool says: Ever wondered what parts of your site can't be seen without scrolling? Browser Size shows you what portion of users can see a give spot on the screen. This is not screen resolution but the area available to the browser - as gathered from www.google.com users. Here is what it looks like: "In a newspaper, the most important story is featured on the front page," says Google Senior Software Engineer, Bruno Bowden. "If it's a really important piece, then it's placed 'above the fold,' which means you can find it on the top half of the first page — the bottom half is folded behind and isn't readily seen when you first look at the newspaper." "The same concept applies to browsers as well," he adds. "There's no clear line for "above the fold" on a browser — there are many different sizes of monitors, browsers are not always full screen and other things like toolbars can take up space. Consider a 'Donate' button on a non-profit site. If it's far down the page, you may not see it when you first view the page. You can of course scroll downwards, but many people don't scroll and will miss it entirely." To use the tool, simply enter your URL and it will insert your page into the graph showing the percentage of people who are likely to see each area. Don't be surprised if a lot of websites suddenly start shifting to the left. The tool was one of Google's "20% time" projects. A post on the Google Code blog has some interesting details about how the project came about and grew to what it is. Related Articles: > Duplicate Content Owners Catch a New Break from Google > Google Makes it Easier to Tell Where Results Originate From > Google Ditches PageRank in Webmaster Tools Continue reading
Posted in Business, Pay-Per-Click
Tagged browser-size, Business, content owners, design, eyeballs, google labs, graph, tool, www google
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Now Google Delivers GPS for Android 1.6
Update: Google has now announced that it is expanding availability of Google Maps Navigation to devices running Android 1.6 (Donut) and higher, such as the T-Mobile myTouch 3G and the G1. Original Article: Google has launched Google Maps Navigation for Android 2.0 devices in beta. This acts as a GPS navigation system with 3D views, turn-by-turn voice guidance, and automatic rerouting. "But unlike most navigation systems, Google Maps Navigation was built from the ground up to take advantage of your phone's Internet connection," says Google Software Engineer Keith Ito. Because of that Internet connection, Google provides seven features that are available: 1. The most recent map and business data 2. Ability to search in plain English 3. Ability to search by voice 4. Traffic View 5. Ability to search along a route 6. Satellite View 7. Street View The following video demonstrates how Google Maps Navigation functions: GPS users may find the "search along route" feature to be particularly helpful. It is designed to let you search along your route to give you results that will keep you near your path. You can search for specific businesses by name or type and turn on popular layers such as gas stations, restaurants or parking. Since Google will provide the most recent map and business data, this is likely to be a more efficient tool than similar options from other GPS systems. Verizon's Droid is the first phone to have the Google Maps Navigation and Android 2.0. Google Maps Navigation is only available in the U.S. currently. More information on the feature can be found here . Related Articles > Google Makes Biggest Design Changes to Maps Yet > Google Updates Maps with New Dataset > Google Revamps Mobile Local Search Experience Continue reading
Posted in Business, Pay-Per-Click
Tagged design, design changes, google-makes, google-maps, internet, mobile, phone, phones, plain english, satellite view, traffic-view, turn-on-popular, voice guidance
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New AOL (or is it Aol.?) Logo Revealed
AOL has shown off a new logo, which it considers a significant part of its new "brand identity." That is of course to go with its newfound independence from Time Warner. The logo is simple. Aol. That's it - capital A, lower-case o, lower case l, and a period. "Our new identity is uniquely dynamic. Our business is focused on creating world-class experiences for consumers and AOL is centered on creative and talented people - employees, partners, and advertisers. We have a clear strategy that we are passionate about and we plan on standing behind the AOL brand as we take the company into the next decade," said Tim Armstrong, Chairman and CEO of AOL. Curiously, in the press release, AOL still uses the all caps method of spelling its name. That doesn't seem like the best way to kick off this new brand identity. To be fair, the company says that identity will be fully unveiled on December 10th, so I guess such trivialities will have to wait until then. That's when AOL's commons tock begins trading on the New York Stock Exchange. Here are a few instances of the new logo, placed on various images: "Historically brand identity has been monolithic and CONTROLLING, little more than stamping a company name on a product. Continue reading
Posted in Business, Pay-Per-Click
Tagged aol logo, behind-the-aol, century media, consultancy firm, design, leadership-team, lower case, review and story, warner-board
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Big Xing Stake Snapped Up By Burda Media
A major change has taken place behind the scenes at Xing, the business networking company based in Hamburg, Germany. Continue reading